Most sellers on Amazon struggle with getting reviews on their products. At this point, they think of their brands as a genuine failure. But you look closely and realize this is every seller’s problem. Yes, even if you manage to obtain good reviews, your next concern will be to get verified ones. And let’s be honest- until a review is verified, it doesn’t genuinely count as legit. So, any seller who wishes to make their brand grow and earn a good profit also wants to know how to add keywords to Amazon listing. If you are one of them, I’ve got your back!
Today, nearly 89% of buyers agree that they, might end up having more chances to purchase from Amazon than from any other e-commerce website. Since the opportunity is so good here, no seller wants to miss a chance to stand out. But this is quite a challenge without sufficient verified reviews. If you are also struggling to learn how to get that, I might help you. Keep reading this article to figure out how to bring verified reviews to your Amazon product page successfully. I promise; these strategies work all the time.
How To Add Keywords To Your Amazon Listing?
Before I get started, let me help you analyze how to add keywords to your Amazon listing. Generally, it would help if you focused on a few important sectors to do this. This is significant to practice optimization.
- Product Name / Product Title
- Product Key Features
- Product Description
- Amazon Backend Keywords - Keyword Search Terms
The flow goes in such a way that the most relevant keyword falls under the Product Title. Then the second one is in the Product Key Features section, the third in the Product Description section and the fourth in the Keyword Search Terms. By focusing on how to add keywords to your Amazon listing you can improve your chances of practicing these steps better.
Whatever text delivered for the product name will fall under the product title. Since this is the most significant text you can implement to add relevant keywords, you need to pay attention. This involves 200 characters and needs the placement of the most relevant keyword in it. So, here you can contain all the unique, relevant keywords you can think of.
2. Product Key Features
These contain five text inputs. All of the five text inputs must be useful for describing the product details. However, they must also be written to foster client purchase decisions. Focus on this when trying to understand how to add keywords to your Amazon listing.
3. Product Description
This is the section of the page where you can take the liberty to explain to the customer everything about your product. Also, you get to use your Amazon keywords here without any inconvenience. But that is not all. You also get to motivate your clients to purchase the product from your end. For this section, you get to cover 2,000 characters at a time. So, it is best to make the most of it.
4. Keyword Search Terms
Backend keywords or keyword search terms can be useful for adding extra keywords that you could not incorporate in the other sections. Make sure that the text you include here is unique with no commas. However, they should include spaces. Place your keywords here wisely, as it could be your last resort to adding keywords in this section.
5 Proven Strategies To Obtain Verified Amazon Reviews
1. Use Tools To Collect Verified Reviews
At first, you may think that email lists cost a lot of time and energy. But when you look closely, you realize that it is the safest means to acquire verified reviews. Thankfully, there are smart tools today that could help you obtain verified reviews with a few clicks. This is also a great way to fend for target users. All you have to do here is find product pages where target users have potentially bought products. They must also have left some reviews there. Collect their email IDs from them and start sending them emails. This is what you need to do apart from learning about how to add keywords to your Amazon listing.
For example- if your target audience is women who love snacks, you could go to a snack website for women and start collecting emails from there. It is that simple. But remember that doing this manually could be a hard day’s task. As such, it is wise to use a helping hand in the form of an automated device. Today, many good tools are available for this purpose. If you scout for them online, you might be able to get your hands on them at affordable prices.
2. Use A Product Review Writing Site
Verified reviews can be difficult to obtain. But if you want to get your hands on them, it is good to start by opting for a product review writing site. I recommend using such sites because they help you curate clear and compelling reviews that never fail to work. These reviews also offer what they promise.
So, you will often find them boosting your sales and helping your brand outcast other competitors in this marketplace. What is even more intriguing is that you have the chance to boost your sales by nearly 70% after using these product review sites. So, why not?
Amazon product review writers are also experts at conducting extensive research and formulating reviews that target the right audience on time. That is why I would suggest you use this for good practice.
3. Get A Boost From Reputable Sources
Another useful way to obtain Amazon verified reviews is to get a boost from reputable sources. The experts will find out diverse ways to bring authentic reviews to your sites that are verified too. As they review your products, the number of verified reviews on your website is likely to increase. With this, your Amazon’s product rating will improve too. So, you are getting to improve your company’s reputation from two different ends at a time.
By gaining verified reviews from reputable sources, you will not only get better online traffic and visibility, but your credibility will also increase. So, your business’s awareness and reputation will both solidify and skyrocket in no time. That is why I highly recommend this one too.
4. Make The Most Of Review Requests
We often feel that this is the most cliche means to obtain verified Amazon reviews. But it is upon closer inspection that you realize these techniques work well. Sending review requests to various customers and audiences is a good practice and also one of the most effective techniques to choose. This is also significant to remember when focusing on how to add keywords to your Amazon listing.
For example- you could send the review request to a few verified customers on Amazon and ask them to review your products. Although some will ignore it, others who accept it might end up leaving a positive review.
As such, you can have a good chance to improve your verified reviews without too much time consumption. However, there stands a hurdle here. It would help if you kept in mind that the review request is sent via an automated tool. This is because manual labour could take hours, and you might not be up for such hard work every day.
5. Provide in-testing Product To Verified Customers
This is one of the most proven strategies for obtaining verified reviews on Amazon. Although you may have to send some of your products for your customers to test at no price, it is quite a worthy investment.
If the products are good enough to impress the customer, they are likely to leave their verified review from a positive perspective on your product. As such, you get to gain something even more precious than your product. So, make sure that you only send the best ones when you send across products to diverse customers for in-testing. Good-quality products that are unique, exciting and affordable are the best picks for this purpose. Do not miss out on that.
How To Create A Parent Listing On Amazon?
If you are looking to understand something else apart from how to add keywords to your Amazon listing, read this.
Here’s what to do to create a parent listing on Amazon.
- SKU (Usually, this is your child SKUs with the variation left off, that is- for ABC-1000-XL, etc., you may have to do ABC-1000)
- Skip Product ID and Product ID Type BLANK (Amazon will allot an ASIN. Also, the UPC is missing.)
- Product Name, Manufacturer, Brand Name, Part Number
- Product Type (Choose from Drop Down)
- Item Type Keyword (Select from Browse Tree Guide)
The Bottom Line
I hope you found this comprehensive guide on Amazon verified reviews useful. If so, make sure you follow all the proven strategies I have listed above for your reference. They are bound to provide all the necessary assistance you need to boost your sales and grow your business online. Also, like, share and comment on this article for a better experience.
I also highly recommend using the product review website to increase the number of verified reviews you get. Their team makes sure to create compelling reviews that only attract better buyers and improve your revenue. Also, do not forget to look at how to add keywords to Amazon listing in need. Opt for it now.