Often, when you hear the word SEO, you only think of Google and other search engines. However, search engines aren’t the only place where you want to rank higher. As an Amazon business owner, you also want your potential customers to find your Amazon product on the first page of Amazon search results. This is where Amazon SEO can be of great help to your business.
Amazon SEO services can help rank your Amazon product page higher in the Amazon search results, resulting in increased traffic and sales. However, the ranking algorithm of Amazon works differently than search engine ranking algorithms. Successful Amazon SEO involves many challenges and hurdles. Hiring an Amazon SEO expert can be the best possible solution. Here is a quick guide to help you find a professional Amazon marketing expert to handle all your SEO needs.
Things to look for when Hiring Amazon SEO Expert
Having a specialist to manage the SEO work for your Amazon business can provide several benefits. An expert with relevant skills and experience will handle all the SEO work to provide quality results. Additionally, delegating the SEO task to an expert can save you a lot of time. You can invest in other aspects of your business and improve the quality of the product and customer services. Here are three things to consider when hiring an Amazon SEO expert for your business:
1. While looking for an Amazon SEO expert, make sure to look at the company’s background, experience, and past performances.
2. The Amazon SEO expert should know Amazon’s latest A10 algorithm to provide you with the best results. Amazon updates the algorithm constantly, and the SEO expert should be able to update their knowledge accordingly.
3. Look at the reputation of the company or virtual assistant you want to hire. You can look online for reviews and feedback about them.
Where to look for an Amazon SEO Expert?
When looking to hire an Amazon SEO professional, it may seem hard to find the best person to handle the task. However, it becomes easier when you know where to look, and you can find the one with the right skill sets and experience. You can look for SEO professionals at the following three places:
1. Online Platforms
The best place to find an Amazon marketing expert is through online freelancer platforms, such as Fiverr, Upwork, Freelancer, etc. In addition, you can find freelance SEO experts who offer their services. You can look for experienced Amazon consultants on these websites and check their skillset, job success score, and reviews from past clients before hiring them.
2. Search Engine
You can search “best Amazon SEO expert near me” on the search engine to find SEO specialists around you. You can check their websites, their portfolio, and online reviews to know more. You can make a list of potential experts and agencies and then contact them for a quote to choose the best from them.
3. Ask for Recommendations
You can ask for recommendations from other Amazon sellers who are already working with Amazon SEO specialists. In addition, you can browse online forums to ask for any recommendations. Many forum members comment on the search queries and help others find what they are looking for.
Tips to consider before hiring Amazon SEO Services Agency
Here are a few tips that you should consider when you hire an Amazon SEO services agency:
Be clear on what you want
When you know what you want for your business, you can assess whether the prospective SEO expert or agency can do it for you or not. For example, do you only require the services for listing optimization, or do you also want them to handle the other things, such as creating new product listings, managing PPC campaigns, setting storefront design, or translating your listings?
Set a realistic budget
Before looking for an Amazon SEO expert, you should set your budget. First, evaluate your product and market competition to determine an estimated budget for your campaign. You can also do some research to understand what SEO companies are usually charging.
Agree upon the scope and schedule
Ask your Amazon SEO agency for a detailed list of listing optimization measures they plan to take along with the quote for each service. The agency may not be able to provide a precise quote. Instead, you can ask for an estimate. Also, ask for the forecast on the ROI you can expect.
Also, ask how often they will share updates on the project and agree upon a reporting schedule along with monthly or bi-weekly calls to update on your product listing performance.
Put everything in writing
This is essential. Make sure to put everything you have agreed on in writing before you begin the project. You can also sign a contract with the agency. The contract may include details of both parties, how you will be charged, payment schedule, project details, services included, account access they require, the delivery timing, along with the terms of cancellation.
Hiring an Amazon SEO expert will help you improve your product’s ranking in the search results. However, finding the best agency requires some planning and research, and when you invest some time in preparation, you can save yourself from any trouble that may arise when hiring. Follow this guide to find the right Amazon marketing expert that can help you improve the ranking and boost your product sales.
Are you looking to rank your Amazon product higher in search results? Then, get in touch with the best Amazon SEO virtual assistant services and give your Amazon business a boost.